Sports Ink
Ticketing and hospitality sales strategies for major international sporting events, including pricing, planning, and revenue optimisation.
- Digital services
| Date | Investors | Amount | Round |
|---|---|---|---|
* | N/A | Acquisition | |
| Total Funding | 000k | ||
Sports Ink is a London-based agency specialising in ticketing and hospitality marketing for major sports events. Founded in 2012, it managed sales strategies, revenue planning, and dynamic pricing for tournaments including the Olympic Games, Rugby World Cup, FIFA World Cup, UEFA Women’s Euro, Commonwealth Games, and ICC T20 World Cup. Acquired by Two Circles in 2021, it now operates within the group to deliver data-driven ticketing and hospitality services for international sporting properties.
Keywords: ticketing, hospitality sales, sports events, revenue planning, dynamic pricing, Olympic Games, Rugby World Cup, FIFA World Cup, UEFA Women’s Euro, Commonwealth Games, ICC T20 World Cup, Two Circles acquisition