Sierra Atlantic

Sierra Atlantic

Leading e-business integrator, delivering internet time-to-market next-generation solutions.

HQ location
Dallas, United States
Launch date
Enterprise value
$70—104m
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Total Funding000k
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Sierra Atlantic was established in 1993 by co-founders Raju Reddy, Sarath Sura, and Yeshwanth Reddy, with its headquarters in Newark, California. Raju Reddy, who served as the CEO, brought a decade of experience in software development and management from his time at Intel, which shaped the company's trajectory. The firm began as a self-funded venture and initiated key business alliances with Oracle and Microsoft in 1994.

The company specialized in offshore IT outsourcing, offering a comprehensive portfolio of enterprise application services and outsourced product development. Its core business involved providing implementation, management, development, and support for enterprise software systems like Oracle, PeopleSoft, and Microsoft for a client base that included Fortune 1000 companies and small to medium-sized enterprises. Sierra Atlantic operated across various sectors, including manufacturing, life sciences, financial services, and retail. The business model was centered on leveraging a global delivery system, with major development centers in Hyderabad, India, and Guangzhou, China, to provide cost-effective IT services. Over the years, the company grew significantly, making four strategic acquisitions to expand its capabilities. In 1999, it secured $17.4 million in a Series A funding round from investors including New Enterprise Associates and Walden International.

A significant milestone in Sierra Atlantic's history was its acquisition by Hitachi Consulting in an all-cash deal announced in January 2011. At the time of the acquisition, Sierra Atlantic had approximately 2,400 employees globally. The transaction was a strategic move for Hitachi Consulting to aggressively expand its global footprint, particularly in offshore services, and to bolster its Oracle practice by integrating Sierra Atlantic's deep expertise and large pool of certified Oracle experts. The merger combined Hitachi's consulting strengths with Sierra Atlantic's offshore managed services, aiming to provide clients with end-to-end global lifecycle support.

Keywords: IT outsourcing, enterprise applications, outsourced product development, Oracle services, global delivery model, PeopleSoft implementation, Microsoft services, IT consulting, offshore development, application management, Hitachi Consulting acquisition, Raju Reddy, software engineering services, IT services, enterprise resource planning, customer relationship management, supply chain management, systems implementation, software testing, managed IT services

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