Reel Analytics

Reel Analytics is an AI-powered sports technology company redefining how athletic talent is discovered. Our patented computer vision platform transforms game film into verified performance metrics—most notably the IGA Score®—a percentile-based evaluation of In-Game Athleticism™ benchmarked against NFL standards.

Built in collaboration with college coaches, Reel’s technology gives overlooked high school athletes data-backed tools to stand out in recruiting. Families simply upload game footage, and receive shareable insights like a verified Max Speed video and customized IGA Score® graphics. These tools help parents make smarter development decisions while enhancing their athlete’s visibility.

With endorsements from NFL legends Deion Sanders and Trent Dilfer, Reel Analytics has gained strong early traction: 412% MoM sales growth, 33% repeat purchase rate, and a Net Promoter Score of 50. The company was recognized as one of Pepperdine University’s Top 100 Most Fundable Companies and selected by Google Cloud as a top emerging startup in North America.

Our core business model centers on direct-to-consumer subscriptions for athletes and families—providing immediate impact and predictable growth—while unlocking longer-term upside through data licensing to colleges and high schools and technology licensing to sports platforms.

Reel Analytics holds U.S. Patent No. 11,710,317B2, along with registered trademarks for the IGA Score® and In-Game Athleticism™, forming a strong competitive moat as we scale our impact across the high school, college, and professional sports ecosystem.

Keywords: sports technology, In-Game Athleticism™, IGA Score®, AI, computer vision, recruiting analytics, Max Speed, player tracking, youth sports, athletic recruiting, performance metrics, college football, patented sports tech, NIL, verified athletic data, fundable startups, Google Cloud startup