RedHelper

RedHelper, founded in 2011 by Roman Semenov, operates as a specialized developer of customer communication software tailored for the e-commerce sector. The Moscow-based company was established to enhance online sales conversion by improving real-time interaction between website visitors and customer service operators. Its primary offering is a suite of tools that includes LiveChat for instant messaging, co-browsing technology, and a system for optimizing operator traffic.

The business operates on a Software-as-a-Service (SaaS) model, generating revenue through monthly per-user subscriptions. RedHelper's platform is designed for easy integration into e-commerce sites, serving a global market across more than 15 countries. The client base consists of online businesses seeking to elevate their customer service and sales capabilities. The core product facilitates direct engagement with customers by allowing operators to communicate via chat and visually guide them through the website using co-browsing, effectively showing products within the visitor's browser. This approach is complemented by features such as website visitor tracking, proactive chat invitations based on visitor behavior, canned responses for efficiency, and geo-targeting.

The company's journey includes an early-stage venture capital investment from Leta Capital in September 2012, following an initial accelerator phase in October 2011. This funding supported its growth and product development. A significant milestone occurred on July 27, 2017, when RedHelper was acquired by LiveTex for $2.52 million, and it now operates as a subsidiary of the parent company.

Keywords: customer communication software, e-commerce sales, LiveChat, co-browsing, SaaS, visitor tracking, online consultant, customer engagement, conversion optimization, real-time support, proactive chat, customer service automation, operator traffic management, e-commerce tools, Roman Semenov, LiveTex, Leta Capital, B2B software, customer support platform, online sales conversion