PURO Lighting is a forward-thinking startup specializing in UV disinfection lighting technology. The company operates in the health and safety market, providing innovative solutions to combat bacteria and viruses in various environments. PURO Lighting's primary clients include hotels, hospitals, schools, offices, and sports facilities—essentially any high-traffic area where sanitation is critical.

The core of PURO Lighting's business model revolves around its UV disinfection products, which are powered by Violet Defense technology. These products are designed to be flexible, programmable, and highly effective, boasting up to 99.9% efficacy in killing harmful pathogens such as SARS-CoV-2, E. coli, Norovirus, MRSA, C. auris, and C. diff. The company offers both stationary and mobile solutions, including fully autonomous robots that can disinfect spaces without the need for toxic chemicals or specialized cleaning crews.

PURO Lighting makes money by selling these advanced disinfection systems to businesses and institutions that prioritize health and safety. The value proposition is clear: providing peace of mind and a safer environment for employees, visitors, and customers. This has become especially relevant during the COVID-19 pandemic, where the demand for effective disinfection solutions has surged.

The company's products are not only effective but also user-friendly and cost-efficient, making them an attractive option for a wide range of clients. By integrating cutting-edge UV technology into practical lighting solutions, PURO Lighting has positioned itself as a leader in the disinfection market.

Keywords: UV disinfection, Violet Defense, pathogen control, autonomous robots, health safety, high-traffic areas, programmable lighting, effective sanitation, COVID-19 solutions, innovative technology.