Pacifica

Pacifica

Personal tools based on Cognitive Behavioral Therapy (CBT).

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Pacifica, operating under the brand Sanvello, is a digital mental health company that provides tools and strategies for managing stress, anxiety, and depression. The company leverages principles of cognitive behavioral therapy (CBT) and mindfulness meditation to offer effective relief for mental health concerns. Sanvello serves a diverse range of clients, including individuals dealing with mild to moderate anxiety and depression, as well as those seeking peer support and expert coaching. The market it operates in is the digital mental health space, which has seen significant growth due to increasing awareness and acceptance of mental health issues.

The business model is primarily subscription-based, offering a freemium model where users can start for free and then opt for premium features such as coaching and therapy. Revenue is generated through these subscriptions and potentially through partnerships with healthcare providers and employers who offer Sanvello as part of their mental health benefits.

Sanvello's unique selling proposition lies in its evidence-based approach, community support features, and accessibility, making it a comprehensive solution for mental health care.

Keywords: CBT, mindfulness, mental health, anxiety, depression, peer support, coaching, therapy, digital health, subscription model.

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