Mycorena is a pioneering startup in the alternative protein sector, focusing on creating sustainable, fungi-based protein solutions for the food industry. The company operates primarily in the vegan and sustainable food markets, targeting food manufacturers, culinary professionals, and businesses seeking innovative and eco-friendly protein ingredients.

Mycorena's core product, Promyc, is a vegan protein ingredient derived from fungi. Promyc boasts a neutral taste and a meat-like texture, making it versatile for various culinary applications. It is also highly nutritious, containing 60% protein and 12% fiber, which appeals to health-conscious consumers and food producers alike.

The company employs a unique business model that revolves around sustainability and waste reduction. Mycorena's proprietary fermentation process not only produces high-quality protein but also recycles industrial waste and water, contributing to a lower environmental footprint compared to traditional animal and plant-based proteins. This eco-friendly approach aligns with the growing consumer demand for sustainable and ethical food production.

Mycorena generates revenue by selling Promyc to food manufacturers and culinary professionals who incorporate it into their products to create innovative, plant-based food items. The company also collaborates with other businesses to develop new products, providing them with a competitive edge in the market.

Recently, Mycorena has secured SEK 77 million in pre-series A funding to accelerate its growth and scale up production. This financial boost will enable the company to expand its operations and meet the increasing demand for sustainable protein alternatives.

In summary, Mycorena is transforming the protein landscape with its innovative, fungi-based protein solutions, catering to the needs of the modern, eco-conscious food industry.

Keywords: fungi-based protein, sustainable, vegan, food industry, Promyc, fermentation, eco-friendly, nutritious, innovative, waste reduction.