Kinexon is a tech startup that operates in the digitalization sector, providing solutions that translate physical operations into digital twins. This allows businesses to capture, optimize, and automate their processes. The company primarily serves organizations in manufacturing, logistics, and sports, helping them improve efficiency, automate operations, and drive sustainability.

Kinexon's business model involves two divisions: Kinexon Industries and Kinexon Sports & Media. Kinexon Industries focuses on providing solutions for plant and production managers in industries such as automotive, aerospace, intralogistics, and machinery & equipment. Their wireless, plug-and-play location system helps optimize operations and ensure bottom-line growth.

On the other hand, Kinexon Sports & Media offers sports data analytics and player tracking solutions. These tools help sports teams and athletes optimize their performance and prevent injuries. For instance, they have signed Matt Aldred, Assistant Head Coach and Director of Basketball Performance, as a member of the Kinexon Ambassador Program.

Kinexon's revenue is likely generated through the sale of their digital solutions and services to businesses and sports organizations. They also offer their Order Tracking and Process Management solution on the SAP Store, which could provide an additional revenue stream.

In summary, Kinexon is a digitalization driver that leverages technology to optimize and automate operations in various industries, with a particular focus on manufacturing, logistics, and sports.

Keywords: Digitalization, Automation, Manufacturing, Logistics, Sports, Data Analytics, Player Tracking, Process Optimization, Kinexon Industries, Kinexon Sports & Media.