Fotoniq, the company behind the innovative PAR spray coating, is revolutionizing the horticulture industry by making glass greenhouses more profitable, efficient, and sustainable. PAR is a unique sprayable coating that enhances the diffusivity of sunlight within greenhouses without reducing the amount of grow light. This means sunlight is more evenly distributed, reaching lower-lying leaves and reducing crop stress. As a result, greenhouses experience lower internal temperatures, less class 2 produce, and increased crop growth. Additionally, PAR allows for longer periods with screens open and windows closed, optimizing CO2 and humidity levels for better growth conditions.

Fotoniq's primary clients are greenhouse operators and horticulturists who are looking to improve their crop yields and sustainability practices. The company operates in the agricultural technology market, focusing on innovations that enhance greenhouse efficiency and productivity.

The business model of Fotoniq involves the production and sale of the PAR coating. They generate revenue by selling this product to greenhouse operators who apply it using traditional spraying methods such as spray guns, machines, helicopters, planes, or drones. The coating is designed to last a minimum of eight years, reducing the need for seasonal coatings and significantly cutting down on waste material.

Fotoniq's PAR coating is compatible with both new and existing glass greenhouses and can be washed and brushed normally without affecting its longevity. This compatibility and ease of application make it an attractive investment for greenhouse operators looking to improve their operations year-round.

In summary, Fotoniq is a forward-thinking company that provides a sustainable solution for greenhouse efficiency, helping clients achieve better crop yields and reduced operational costs.

Keywords: greenhouse, horticulture, sustainability, diffusivity, crop growth, sunlight distribution, CO2 optimization, waste reduction, agricultural technology, profitability.