EzyInsights
The news gathering tool for newsrooms and journalists.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor investor investor | €0.0 | round |
| N/A | €0.0 | round | |
N/A | Seed | ||
| Total Funding | 000k | ||
| EUR | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|
| Revenues | 0000 | 0000 | 0000 | 0000 | 0000 |
| % growth | - | 58 % | 28 % | 45 % | 25 % |
| EBITDA | 0000 | 0000 | 0000 | 0000 | 0000 |
| Profit | 0000 | 0000 | 0000 | 0000 | 0000 |
| % profit margin | 21 % | 7 % | - | - | 8 % |
| EV | 0000 | 0000 | 0000 | 0000 | 0000 |
| EV / revenue | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x |
| EV / EBITDA | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x |
| R&D budget | 0000 | 0000 | 0000 | 0000 | 0000 |
Source: Company filings or news article
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Established in 2011, EzyInsights is a Finnish technology company that provides a real-time content discovery platform primarily for newsrooms, journalists, and media publishers. The company was founded by Duane Atkins, who serves as the CEO. Initially focusing on its home market of Finland and neighboring Sweden, EzyInsights has since expanded its operations globally, serving clients in countries such as Spain, Italy, France, Germany, the UK, the US, and Brazil.
EzyInsights operates on a Software-as-a-Service (SaaS) business model, offering subscription-based access to its platform. The core business is to help publishers save time, increase web traffic, and boost audience engagement by identifying viral and trending stories before they become widespread. The platform monitors millions of stories daily across major social media channels like Facebook, Twitter, Instagram, LinkedIn, and Pinterest, filtering relevant content for its users. Clients include prominent media groups such as Bauer, IDG, LeParisien, MediaHuis, Sanoma, and Bonnier.
The product offers a suite of features designed for the fast-paced news environment. Its 'Realtime' platform allows journalists to set personalized filters based on sources, keywords, and languages to find relevant content quickly. The 'Intelligence' platform provides competitive analysis by tracking the social media performance of both the client and their competitors, breaking down engagement by content type and identifying the best times to post. Additional features include newswire and image tracking to monitor content usage and detect potential plagiarism, historical data analysis, and integrations with common newsroom tools like Slack and Google Analytics. The company claims its tool can cut news gathering time by half and that its customers typically improve their digital engagement by 100% to 400% within a year.
Keywords: content discovery, news gathering, media technology, SaaS, social media analytics, real-time news tracking, audience engagement, competitive intelligence, publisher tools, editorial workflow, viral content, newswire tracking, media monitoring, news analytics, content strategy, data-driven publishing, journalism technology, social performance, engagement data