East2West
Publishing and localization services for overseas games.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor | €0.0 | round | |
| investor | €0.0 | round | |
$3.0m | Series B | ||
| Total Funding | 000k | ||
East2West Games is a game publisher founded on September 1, 2010, that specializes in introducing and distributing premium overseas games to the Chinese market. The company's business model focuses on providing comprehensive publishing services, including high-quality localization, monetization optimization, and personalized promotion, to help Western developers maximize the value of their titles in China. It partners with over 60 studios and has published nearly 100 games.
Headquartered in Xi'an, with additional offices in Beijing and San Francisco, East2West has established itself as a key partner for developers looking to enter the complex Chinese gaming landscape. The company works across multiple platforms, including mobile (iOS, Android), PC (Steam), and consoles. Its portfolio features a diverse range of genres such as adventure puzzle, sports racing, and simulation, with well-known titles like "This War of Mine," "Iron Marines," "Samorost 3," "My Child: Lebensborn," and "The Escapists 2." East2West maintains close relationships with major distribution channels in China to ensure prominent placement and visibility for its published games.
Keywords: game publishing, China game market, mobile game publishing, PC game publishing, game localization, monetization optimization, international game distribution, indie game publisher, Steam publishing, Android games, iOS games, premium games, Western game developers, Chinese gaming market