ZonaFinanciera
closedZonaFinancieracom, an online supermarket of financial products and services for Spanish and Portuguese speakers worldwide.
| Date | Investors | Amount | Round |
|---|---|---|---|
$30.0m | Late VC | ||
| Total Funding | 000k | ||
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ZonaFinanciera.com Inc. was a Fairfax-based entity that operated as an online financial supermarket and provider of web-based software for the Latin American market. The company positioned itself as a comprehensive personal finance marketplace catering to Spanish and Portuguese-speaking consumers, as well as the U.S. Hispanic market.
The platform enabled users to research, compare, purchase, and monitor a variety of financial products, including banking, insurance, brokerage, auto, and real estate. It provided free access to financial news, stock prices, and informational content, such as guides on obtaining a mortgage in Argentina. The company's business model had two primary revenue streams. It offered a customized version of its financial portal to banks, which they could then provide to their customers. Concurrently, ZonaFinanciera developed and sold proprietary software to financial institutions in Latin America. This software allowed bank customers to aggregate and manage all their online accounts, from banking and mutual funds to frequent-flier miles, in a single interface, for which the company charged an annual licensing fee.
In September 2001, under the leadership of CEO and chairman J. Eric Daniels, the company shifted its primary focus towards software sales due to a slowdown in the Latin American economy and a slower-than-anticipated development of the region's online banking sector. This strategic pivot also led to workforce reductions. According to PitchBook data, the company is now listed as out of business, with the event dated October 17, 2001.
Keywords: ZonaFinanciera, Latin America fintech, personal finance marketplace, financial software, online banking Latin America, Hispanic market finance, J. Eric Daniels, financial product comparison, banking software, insurance marketplace, brokerage services, real estate finance, out of business, fintech portal, financial services software, Spanish-speaking finance, Portuguese-speaking finance, cross-border finance, financial aggregation tool, dot-com era