Zhen Gong Spirits

Zhengong Spirits is a spirits brand established in 2021 and based in Zunyi, China, dedicated to producing high-quality Jiang-flavour (sauce-aroma) Chinese spirits. The company’s philosophy, “True craftsmanship comes from nature’s divine work,” is derived from an ancient Song Dynasty Buddhist text and emphasizes the fusion of human skill with nature's artistry.

Zhengong Spirits continues the legacy of Huaizhang Distillery, which was founded in 1983 as the first private distillery in Maotai Town. In 2021, Zhengong partnered with the Huaizhang Group, taking control of its brewing facilities located in the core production area of Maotai Town. This region is renowned for its unique natural resources, including the water from the Chishui River, soil, and microorganisms, which are essential for producing authentic Jiang-flavour spirits.

The company employs the traditional "12987" large-pit fermentation technique, a hallmark of high-quality Jiang-flavour baijiu. Zhengong has an annual production capacity exceeding 3,000 tons of Kunsha Jiang-flavour spirits and maintains reserves of over 10,000 tons of aged spirits. The business model is centered on the production and sale of these premium spirits. In November 2022, the company secured $83.1 million in a Series C funding round led by Dayone Capital.

Keywords: Jiang-flavour spirits, Chinese baijiu, Maotai Town distillery, traditional fermentation, premium spirits, Zunyi, sauce-aroma baijiu, Huaizhang Distillery, Chishui River, Chinese liquor, craft spirits, aged spirits, Kunsha spirits, Dayone Capital, Asian spirits market, luxury baijiu, spirits production, Chinese distillery, authentic brewing, double-aged spirit.