Zest

Zest operates as a content repository platform specifically designed for marketing professionals. The company serves a diverse range of clients including individual marketers, marketing teams, and organizations looking to enhance their marketing strategies. Zest operates in the digital marketing industry, providing a centralized hub where users can consume, search, and contribute various types of professional content such as case studies, benchmarks, guides, videos, and podcasts. The platform aims to cut through the content noise by offering distilled, high-quality information that helps marketers improve their skills and productivity.

Zest's business model revolves around a freemium approach, where basic access to the content repository is free, but premium features and advanced functionalities are available through subscription plans. The company generates revenue through these subscription fees as well as potential partnerships and sponsorships with marketing-related organizations.

The platform also fosters a professional community, allowing users to connect with colleagues, influencers, and CMOs, thereby facilitating knowledge sharing and networking opportunities. By leveraging its extensive user base of over 50,000 marketers and organizations, Zest ensures that content contributors can reach a wide and relevant audience, further enhancing the value of the platform.

Keywords: content repository, marketing professionals, case studies, benchmarks, guides, videos, podcasts, productivity, knowledge sharing, freemium model, digital marketing.