Zaask

Zaask operates as an online marketplace for local services, connecting individual clients and businesses with a network of vetted professionals and freelancers. The company was established in May 2012 by Luís Pedro Martins and Kiruba Eswaran, who met during their MBA program and identified a market need for a more efficient way to hire professional services. Martins, serving as CEO, drew from his personal challenges in finding reliable professionals while traveling for work, combined with his background in economics, finance, and project management at companies like Galp Energia and Accenture. Eswaran, the former CMO, brought experience in technology and business development from his time at Wipro and TIMWE.

The platform allows clients to post a service request for free by filling out a detailed questionnaire. Zaask then forwards these requests to relevant professionals based on their specified skills and geographic area. Service providers can then choose to purchase contact credits to send a quote and a personalized message to the potential client. This model represents a shift from its initial commission-based structure, which proved difficult to manage. The company focuses on generating business for its registered professionals, allowing them to build their client base and showcase their work through profiles that include experience and community reviews. Up to five professionals can respond to a single request, ensuring competitive options for the client.

Since its founding, Zaask has achieved several milestones, including expanding into Spain in 2014, with a focus on Madrid and Barcelona. It has received multiple "Consumer Choice" awards in the multiservice portal category. The company has raised approximately $1.38M to $3.45M through investors like Portugal Ventures, Faber, and Shilling. In June 2021, Zaask was acquired by Worten, a major electronics and home goods retailer and part of the Sonae Group, a move intended to enhance its service quality and security. Following the acquisition, Eswaran exited the company and later founded Eleos, an insurtech startup. Zaask continues to operate as a distinct brand, now endorsed as 'by Worten'.

Keywords: local services marketplace, professional services platform, freelancer marketplace, hire local professionals, service provider directory, task outsourcing, lead generation for professionals, home services, event services, business services, online recruitment, Portugal startups, Iberian market, on-demand services, service quotes, get professional bids, Worten, Sonae Group, Luís Pedro Martins, Kiruba Eswaran