Youlify

Youlify is a financial technology firm operating within the healthcare sector, specializing in AI-powered revenue cycle management (RCM) for physicians and hospitals. Founded in 2024 by Dr. Bo Gu, Sally Liang, and Howard Peng, the company aims to address significant inefficiencies in medical billing. The founding team combines deep domain expertise: Dr. Gu is a former cardiac surgeon and emergency physician who directly experienced the financial challenges of running a medical department; Sally Liang is a second-time founder with a background in enterprise AI and fintech; and Howard Peng holds a PhD in Natural Language Processing and has served as the head of AI at several startups.

The company targets a critical market need, as U.S. healthcare providers lose an estimated $262 billion annually to denied or unpaid claims, with traditional billing services often abandoning the majority of these due to complexity and cost. Youlify's business model is primarily based on a percentage of collections, aligning its financial success directly with its clients'. It serves independent physicians and medical practices, aiming to expand its support across various specialties.

Youlify's core offering is an end-to-end RCM platform that replaces traditional third-party billing services with an agentic AI system. This platform completely automates the billing lifecycle, from coding and claim submission to denial management and payment recovery. A key feature is its proprietary Computer-Using Agent (CUA), an AI model built specifically to operate across Electronic Health Records (EHRs), insurance portals, and billing systems, processing both structured and unstructured data. This system is supplemented by human oversight from certified coding and billing specialists to ensure quality and compliance. The platform's benefits include boosting client revenue by up to 21% by identifying missed claims and correcting undercoding, reducing claim denials, and accelerating reimbursement times from months to days. In April 2025, the company secured $4.3 million in a seed funding round led by Bonfire Ventures, with participation from Top Harvest Capital and prominent angel investors, to further develop its technology and expand its market reach.

Keywords: revenue cycle management, medical billing AI, healthcare finance, claims management, denial recovery, physician billing services, healthcare RCM, AI medical coding, automated medical billing, EHR integration, financial analytics healthcare, generative AI healthcare, claims optimization, physician revenue, practice management automation, healthcare fintech, claims submission, payment posting, medical reimbursement, healthcare financial services, agentic AI