Worktap

Worktap, initially founded as WorkTaps in 2016 by Bradley Harris and Matthew Dichter, operates as a specialized software platform focused on employee referrals. The company's creation was spurred by the founders' direct experiences with what they saw as impersonal and costly traditional hiring methods. They aimed to reintroduce personal connections into the recruitment process.

The firm primarily targets businesses with a significant number of hourly or "deskless" workers, a segment that includes approximately 80 million people in the United States. Its business model is centered on a subscription-based Software-as-a-Service (SaaS) offering, with flexible pricing plans available for different-sized companies. Revenue is generated through these recurring subscription fees, which grant clients access to the platform's features. Worktap's platform is designed to help companies reduce hiring costs and improve employee retention by leveraging their current employees' networks.

The core service is a mobile-first software that simplifies the employee referral process. A key feature is the "one-click referral" or "tap-to-share" functionality, allowing employees to easily distribute job openings through text, email, or social media. The platform provides tools for companies to track referrals, manage candidate pipelines, and customize incentive programs. Rewards can be structured to acknowledge various stages of the hiring process, including applications, interviews, and retention, which helps to increase employee engagement. For seamless integration into existing workflows, Worktap connects with over 100 popular Human Resource Information Systems (HRIS) and Applicant Tracking Systems (ATS), such as Workday, ADP, and Greenhouse.

Keywords: employee referral software, talent acquisition, HR technology, mobile recruiting, hourly workforce hiring, deskless workforce, recruitment automation, referral tracking, candidate pipeline management, SaaS, HRIS integration, ATS integration, employee engagement, hiring software, retention improvement, Bradley Harris, Matthew Dichter, human resources, recruitment marketing, social recruiting