WithMe Health
Personalizing medication guidance to lower spend, improve outcomes, and support members at every step of their journey.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor | €0.0 | round |
| investor | €0.0 | round | |
| investor investor investor investor investor | €0.0 | round | |
N/A | Acquisition | ||
| Total Funding | 000k | ||
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WithMe Health operates as a digital health company specializing in pharmacy benefits management (PBM) and personalized medication guidance. Founded in 2018 by Ash Damle, the company was established to reconstruct the traditional PBM model by better aligning its business objectives with client needs and eliminating conflicts of interest. The company was led by CEO Joe Murad, a healthcare technology veteran with experience at companies like Extend Health and PokitDok, before he moved to Vida Health in late 2023.
The firm primarily serves self-insured employers and health plans, aiming to reduce their pharmacy costs while improving member outcomes. WithMe Health's business model is centered on a transparent, pass-through structure, charging a per-member-per-month (PMPM) administrative fee rather than relying on traditional PBM revenue streams like rebates. This approach has reportedly resulted in significant savings for clients, with one analysis confirming an average 29% reduction in PMPM pharmacy costs. The company's platform utilizes technology and data analytics, including AI, to assimilate pharmacy, medical, and lab data, creating a comprehensive clinical view for each member. This technological foundation supports its primary service: Personalized Medication Guidance.
The service connects members with a team of clinical pharmacists, known as Medication Guides, who provide support and guidance. These guides engage proactively with members through an app to assist with utilization management, address side effects, and ensure the prescribed medications are effective. This human-led, tech-enabled approach has been a key differentiator, contributing to a high member Net Promoter Score of 85. Over its active years, WithMe Health raised over $40 million in funding from investors such as Oak HC/FT, OMERS Ventures, and Cox Enterprises. In late 2023, the company began an orderly wind-down process and was subsequently acquired by SmithRx in January 2024.
Keywords: pharmacy benefit manager, PBM, medication guidance, digital health, self-insured employers, pharmacy benefits, medication adherence, health plans, PBM replacement, clinical pharmacists, medication management, personalized medicine, transparent PBM, pass-through pricing, healthcare technology, Joe Murad, Ash Damle, Oak HC/FT, OMERS Ventures, SmithRx