Wishlife

Founded in 2012, Wishlife operates as a Software-as-a-Service (SaaS) provider specializing in video communication and secure content management for the financial services and insurance sectors. The company was established by a team including Ben Weisshaut, who serves as CEO, Lei Wang as CTO, and Jeff Ichnowski as Chief Scientist. Weisshaut is a serial entrepreneur who previously founded and scaled G2 Technology, a cloud-based solution provider for semiconductor manufacturers, which was acquired by Avnet, Inc. in 2012. Wang brings over 15 years of experience in infrastructure and operational security, notably as a former Lead Engineer at SuccessFactors.

Wishlife delivers a core platform that functions as a secure content management system, designed to handle the entire lifecycle of unstructured data such as videos, images, and text. The system facilitates seamless, cross-platform content creation, storage, and retrieval, incorporating fine-grained permissions for content access and collaboration. It targets a clientele ranging from small firms to Fortune 500 companies, aiming to enhance their client communication and internal collaboration. The business model appears to be centered on providing these tools to humanize enterprise relationships and address specific operational pain points.

The company's product is a cloud-native, scalable platform that enables organizations to own and control their communication channels rather than outsourcing them. Key features include multi-way video streaming, a proprietary video processing pipeline that adapts for growth, and capabilities for creating, sharing, and archiving video content. This allows clients to build internal libraries of interviews, training materials, and other strategic video assets. Initially, Wishlife was conceived as a platform for families to capture and share stories, before pivoting to its current enterprise focus. The company was acquired by Torpago on March 17, 2022.

Keywords: SaaS video communication, secure content management, financial services technology, insurance technology, enterprise communication, unstructured data management, cloud-native infrastructure, video collaboration, content lifecycle management, digital transformation tools, secure SaaS, Ben Weisshaut, Lei Wang, Jeff Ichnowski, multi-tenant SaaS, video asset management, enterprise software, compliance communication, client engagement platform, Torpago acquisition