WiseRentr
Renting allows you access cutting edge technology with complete peace of mind. Save money paying to use and not to own.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor | €0.0 | round | |
* | €1.6m | Seed | |
| Total Funding | 000k | ||
| EUR | 2022 | 2023 |
|---|---|---|
| Revenues | 0000 | 0000 |
| % growth | - | (66 %) |
| EBITDA | 0000 | 0000 |
| Profit | 0000 | 0000 |
| % profit margin | (5428 %) | (939 %) |
| EV | 0000 | 0000 |
| EV / revenue | 00.0x | 00.0x |
| EV / EBITDA | 00.0x | 00.0x |
| R&D budget | 0000 | 0000 |
Source: Company filings or news article
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WiseRentr Digital S.L. operates as a service provider for renting consumer technology, positioning itself at the intersection of e-commerce and the circular economy. Founded in 2021 and headquartered in Madrid, Spain, the company has developed a platform that integrates into the checkout process of online retailers and telecommunication companies. This allows consumers to rent high-end electronic devices, such as smartphones, laptops, and tablets, for a fixed monthly fee instead of purchasing them outright.
The company was established by Carlos Sánchez, who serves as the CEO. His background includes leadership roles at fintech companies like Aplázame and ipagoo, demonstrating experience in launching disruptive business models in the financial services sector. The founding team is completed by Beatriz Baltar as COO and Alvaro as CTO. WiseRentr's business model is a B2B2C approach, where it partners with retailers to offer its rental service directly to their customers. Revenue is generated from the monthly rental fees paid by consumers. This model aims to make high-end technology more accessible by lowering the initial financial barrier for consumers. For its retail partners, WiseRentr's service can help increase sales and customer loyalty.
The service is designed to manage the entire lifecycle of electronic devices, from initial use to recycling, promoting a more sustainable consumption pattern. Customers can rent a device for a period of up to 24 months and have the option to cancel the rental or purchase the device at any point. The rental service also includes customer support and insurance against damage or theft. A key milestone for WiseRentr was securing €1.6 million in a pre-seed funding round in April 2022, co-led by BBVA and Anthemis, with participation from Shard Capital Partners. The company initiated its services in Spain through a partnership with the electronics retailer PC Componentes and has stated plans to expand into other European markets.
Keywords: consumer electronics rental, embedded finance, B2B2C, circular economy, tech subscription, fintech, e-commerce integration, device lifecycle management, monthly payments, sustainable consumption, proptech, rental service, electronics leasing, PC Componentes partner, BBVA investment, Anthemis investment, Carlos Sánchez, asset-light, technology access, hardware-as-a-service