Wego
Online travel marketplace for flights and hotels.
| Date | Investors | Amount | Round |
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| investor | €0.0 | round | |
| investor | €0.0 | round | |
| investor investor investor | €0.0 | round | |
| investor investor | €0.0 | round | |
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N/A | - | ||
| Total Funding | 000k | ||
Wego is a Singaporean travel metasearch engine that operates as an online marketplace for flights, hotels, and travel activities. It was founded in 2005 by Ross Veitch and Craig Hewett. Veitch, the current CEO, was formerly an executive at Yahoo! in Southeast Asia, while Hewett brought experience from his role at InterContinental Hotels Group. Their combined expertise in technology and travel led to the creation of a platform designed to simplify travel planning.
The company's primary business model is centered on price comparison. Wego aggregates and displays real-time prices from a vast network of hundreds of global and local travel agencies, airlines, and hotel groups, presenting them to the user on a single platform. This allows travelers to compare options and find the most cost-effective deals without visiting multiple websites. Wego generates revenue through a cost-per-acquisition (CPA) model and advertising, earning a commission or fee when a user clicks through to a partner's site and makes a booking.
Initially launched in Singapore, Wego has established a significant presence in the Middle East and North Africa (MENA) and Asia-Pacific regions, with localized websites and mobile apps in over 20 languages and currencies. The platform serves a wide range of travelers, from budget-conscious individuals to business clients, by offering an extensive inventory of travel products. Its key feature is the comprehensive and unbiased search result, which helps users save time and money. Over the years, the company has secured funding from investors including Tiger Global Management, Crescent Point, and the Middle East Venture Partners (MEVP) to fuel its expansion and technological development.
Keywords: travel metasearch, flight comparison, hotel booking, online travel agency, price comparison engine, MENA travel market, Asia-Pacific travel, travel technology, Ross Veitch, Craig Hewett, book flights, book hotels, travel deals, airline tickets, accommodation search, travel aggregator, tourism technology, CPA business model, online booking platform