
WASD
Cloud-based staff call system for retail operations.
WASD Inc. is the original developer of Digichime, a cloud-based digital experience platform designed to streamline in-store operations. The service allows customers to call for staff assistance by scanning a QR code with their smartphone, eliminating the need for a dedicated application. This system informs staff not only where the request is coming from but also what the customer needs, allowing for a more efficient and targeted response.
Founded in August 2020 by Yuta Naruke, the Tokyo-based company operated on a B2B model, targeting the retail, restaurant, and amusement industries. The platform's goal was to improve customer service efficiency, reduce operational waste, and increase sales opportunities by making staff more accessible. The system also gathers data on customer interactions, providing businesses with insights to optimize store layouts and staffing.
In September 2023, the Digichime business was acquired by GENDA Inc., a major player in the entertainment and amusement arcade industry. Following the acquisition, the service has been integrated into GENDA GiGO Entertainment facilities, often in conjunction with other business applications like Buddycom, to reduce customer waiting times and improve staff communication. The service is now managed by GENDA GiGO Entertainment Inc.
Keywords: customer assistance, staff call system, retail technology, QR code call system, in-store communication, customer experience platform, operations efficiency, retail tech, amusement centers, remote customer service, cloud chime, store operations, customer support, digital experience platform, hospitality tech, B2B, SaaS, GENDA, Yuta Naruke, RetailTech