VueBox
VueBox places interactive content in rideshare vehicles.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor | €0.0 | round |
| investor | €0.0 | round | |
| investor | €0.0 | round | |
N/A | Seed | ||
| Total Funding | 000k | ||
Founded in 2017, VueBox emerged as a U.S.-based startup focused on the ridesharing advertising sector. The company's core offering consisted of entertainment tablets placed in rideshare vehicles, which utilized advanced analytics to provide personalized content to passengers. This model was designed to enhance the commuting experience for passengers while allowing drivers to potentially increase their tips, improve their ratings, and generate extra income.
The business operated within the AdTech and Ridesharing verticals, with a B2C focus on information services and social content. Revenue was intended to be generated through this in-vehicle advertising platform. VueBox's service involved installing a tablet on the center console of ride-share vehicles to stream curated content for the passenger's enjoyment. The use of analytics to customize this content was a key feature of their approach.
VueBox participated in accelerator and incubator programs, securing a seed round investment from The Batchery in January 2019. This was followed by another seed round in July 2019 involving investor Will Herman. By March 2020, the company had attracted further investment in a seed round from notable backers including Techstars and Supernode Global. Despite these funding milestones, the company has since ceased operations.
Keywords: rideshare advertising, in-car entertainment, AdTech, passenger experience, commuting technology, rideshare analytics, personalized content, in-vehicle media, venture-backed, Techstars alumni