VisibleRisk is a startup focused on helping businesses understand and manage their cyber risks in a way that is as clear and actionable as managing financial risks. The company offers a comprehensive platform that continuously measures and benchmarks a company's exposure to cyber threats. This platform provides real-time metrics and validated insights, which are crucial for making informed cybersecurity decisions.

VisibleRisk primarily serves corporate clients, including large enterprises and their boards of directors, who need to understand the financial implications of cyber risks. The company operates in the cybersecurity market, which is increasingly vital as businesses face growing threats from cyber attacks.

The business model of VisibleRisk revolves around providing a subscription-based service. Clients pay for access to the platform, which includes continuous monitoring, real-time updates, and quarterly expert analysis. This helps companies maintain an up-to-date understanding of their cybersecurity posture and make data-driven decisions to mitigate risks.

VisibleRisk makes money through these subscription fees, which are justified by the value they provide in helping companies avoid potentially massive financial losses from cyber incidents. The platform also offers a Cyber Risk Rating Benchmark, which standardizes how cyber risk is discussed across different companies and sectors, making it easier for boards to understand and act on these risks.

In summary, VisibleRisk equips business leaders with the tools and insights needed to manage cyber risk effectively, ensuring that cybersecurity is a key part of their overall risk management strategy.

Keywords: Cybersecurity, Risk Management, Real-time Metrics, Benchmarking, Corporate Clients, Financial Exposure, Subscription Service, Cyber Threats, Business Leaders, Expert Analysis.