Viewics

Viewics, acquired by Roche in 2017, operates as a specialized provider of healthcare business analytics, focusing on laboratory operations. The company was established in 2010 by co-founders Dhiren Bhatia, Tim Kuruvilla, and Jai Bhatia, with its headquarters initially in Sunnyvale and later in San Jose, California. Dhiren Bhatia, who served as CEO, brought a background in data analytics and healthcare from his studies at UC Berkeley and prior roles at Sutter Health and Hewlett-Packard. The firm's mission was to grant healthcare organizations access to disparate data sources to derive actionable intelligence for improved decision-making. A significant milestone was its acquisition by Roche in November 2017, which integrated Viewics into Roche's diagnostics division to enhance its digital capabilities for the Integrated Core Lab.

The company's business model is centered on a cloud-based, software-as-a-service (SaaS) platform. It serves healthcare organizations, specifically targeting professionals in laboratory, financial, executive, and IT roles. Revenue is generated through annual subscriptions to its analytics platform, with clients including over 100 hospitals and laboratories as of October 2014. The Viewics platform is designed to be vendor-agnostic and infrastructure-agnostic, allowing it to extract, cleanse, and transform data from various IT systems like LIS, EMR, CRM, and billing systems without imposing a heavy burden on the client's IT department. This HIPAA-compliant solution consolidates data to provide insights into operational efficiency, financial performance, and quality of care.

The core offering is the Viewics Analytics Platform, an end-to-end solution that provides interactive, customizable dashboards accessible from multiple devices. Key features include real-time monitoring of laboratory KPIs such as turnaround time (TAT), test volumes, and quality control, with built-in alerts for important thresholds. The platform enables users to merge data from different sources to gain a unified view, identify operational bottlenecks, and perform predictive analytics. Following the Roche acquisition, Viewics launched specific applications like LabOPS, which provides real-time operational visibility, and Dx Optimization, which helps in assessing inappropriately ordered tests to reduce costs. These tools empower non-technical users to conduct meaningful analysis and share insights, ultimately aiming to improve laboratory performance and patient care.

Keywords: healthcare analytics, laboratory business intelligence, clinical data analytics, financial performance healthcare, operational analytics, Roche Diagnostics, lab operations, data-driven decision-making, TAT monitoring, KPI dashboards, healthcare SaaS, medical lab software, test utilization, quality control analytics, predictive analytics healthcare, LIS data integration, EMR data analytics, healthcare data platform, clinical decision support, cost reduction healthcare