Vidext

Vidext is a software-as-a-service (SaaS) company operating in the artificial intelligence and multimedia software industry. Founded in 2020 and headquartered in Bilbao, Spain, the company provides a platform that enables businesses to convert text into professional videos. The founders are Jon Enriquez (CEO), Beñat Arrizabalaga (CSO), Andoni Enriquez (CPTO), and Marcos Luengo (COO). Luengo, an entrepreneur with previous success in tech companies like ADman Media, joined the founding team after an initial investment round in 2022, bringing significant experience in the video space.

The company's core offering is an AI-powered platform designed to streamline video production, eliminating the need for cameras, microphones, or actors. Clients can transform text-based content, including documents and presentations, into engaging videos complete with voiceovers and visuals. The platform supports video creation in over 40 languages, catering to a global client base. Key features include a wide selection of customizable AI avatars, over 1,000 voice styles, brand kit personalization, automated video editing, and performance analytics to measure audience engagement. This allows for the scalable production of various types of content, such as corporate communications, employee training modules, product demonstrations, and marketing materials.

Vidext's business model is B2B, primarily targeting large corporations. Its client roster includes major brands like Iberdrola, CEPSA, and Correos. The company generates revenue through a tiered subscription model. The platform is designed for users without technical video production skills and integrates with cloud storage services like Google Drive and social media platforms for easy distribution. By automating much of the creation process, Vidext reports it can reduce video production time and costs by up to 70%. The company has secured significant funding, including a €2 million seed round in April 2024 led by 4Founders Capital with participation from Draper B1 and Sabadell Venture Capital, to fuel product development and international expansion. Keywords: AI video generation, text-to-video, corporate communication, multilingual video, video automation, SaaS, B2B, AI avatar, video production platform, employee training videos, marketing video creation, product demo videos, content repurposing, video analytics, brand personalization, automated dubbing, scalable video content, interactive video, AI voiceover, digital transformation.