VEERUM

VEERUM offers a Software-as-a-Service (SaaS) platform for industrial asset visualization, targeting sectors such as energy, mining, manufacturing, and infrastructure. Founded in 2014 by Amit Varma and Scott Benesh, the Calgary-based company was established to address inefficiencies in large capital construction projects. Benesh, drawing from his experience as a construction project manager, recognized the need for a reliable, consolidated view of project data to mitigate costly rework and schedule delays. The company's business model is subscription-based, providing clients with a secure, cloud-hosted web solution that generates revenue through tiered access to its platform.

VEERUM has pioneered a new technology category called Visual Operations, or VisOps. The VisOps platform functions as a central hub, aggregating vast amounts of 2D and 3D data—including reality capture from drones and LiDAR, computer-aided design (CAD) models, and IoT sensor data—into a unified, geospatially accurate digital twin. This allows stakeholders to visualize complex industrial sites remotely, comparing as-built conditions with design plans to identify discrepancies before they escalate. Key features include the ability to overlay different data sets, conduct virtual walkthroughs, and collaborate in real-time, which reduces the need for physical site visits, thereby enhancing safety and lowering operational costs and emissions. The platform is designed to be implemented rapidly, often within 48 hours, and integrates with clients' existing systems to provide a single source of truth for the entire asset lifecycle.

Under the leadership of CEO David Lod, who was appointed in late 2018, VEERUM has transitioned from a digital twin provider to a category-defining platform. Lod’s background in managing critical data centers and enterprise sales has guided the company through significant growth, including a 208% year-over-year increase noted in 2023. The company has successfully raised $23.1 million over five funding rounds, including a $9.3 million Series B in May 2023. These funds are aimed at enhancing platform capabilities and expanding its global presence, serving clients across North America, South Africa, and Asia. VEERUM intentionally builds its team by recruiting experienced professionals from the industries it serves, ensuring a deep understanding of client pain points and operational realities.

Keywords: digital twin, VisOps, visual operations, asset visualization, reality capture, industrial SaaS, 3D data management, construction project management, remote site access, operational efficiency, geospatial data, LiDAR data, CAD integration, asset lifecycle management, industrial data platform, mining technology, energy technology, manufacturing technology, infrastructure technology, remote collaboration