Upal

Guangdong Upal Display Technology Co., Ltd., also known as 悠派 (You Pai), is a company specializing in customized display solutions for retail environments and points of purchase. Founded in 2000 as Tianxiu Tourism Products Factory, the company has evolved significantly over two decades. It established its first sales service center in Guangzhou in 2002, becoming a promotional gift supplier for major brands. The firm was officially established as Upal Display Co., Ltd. in 2005, focusing on the terminal display marketing industry for chain stores and hypermarkets.

The company provides one-stop, end-to-end services that include design, manufacturing, delivery, installation, and maintenance for their display products. Their product portfolio is extensive, covering wood displays, tents, and other point-of-purchase materials designed to enhance in-store brand presence. Upal serves a wide range of well-known international and domestic brands, including Coca-Cola, Nestle, Red Bull, Siemens, Samsung, and Huawei. The business operates on a B2B model, providing its display solutions to other companies and original equipment manufacturers (OEMs).

By 2007, the company's sales exceeded 100 million, with its products being used in the Beijing Olympics. Over the years, Upal has expanded its footprint by setting up numerous marketing departments across major Chinese cities like Beijing, Shanghai, and Shenzhen, and has grown to over 500 employees. The firm operates from a 50,000-square-meter manufacturing industrial park and holds over 80 patents.

Keywords: retail display solutions, point-of-purchase displays, in-store marketing, custom displays, brand promotion, display manufacturing, visual merchandising, OEM display manufacturing, retail fixtures, exhibition projects, marketing displays, promotional products, store branding, consumer goods displays, electronics displays