Unusuall

Unusuall

UnusuAll: amazing free-to-play mobile games for the millions of casual players that are looking for more social and exciting experiences.

HQ location
Las Rozas de Madrid, Spain
Launch date
Employees
Enterprise value
$13—20m
Company register number
B01589100
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DateInvestorsAmountRound

€3.0m

Seed
Total Funding000k

Financials

Estimates*

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Revenues, earnings & profits over time
USD202120222023
Revenues000000000000
% growth-500 %58 %
EBITDA000000000000
Profit000000000000
EV000000000000
EV / revenue00.0x00.0x00.0x
EV / EBITDA00.0x00.0x00.0x
R&D budget000000000000

Source: Dealroom estimates

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More about Unusuall
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UnusuAll is a mobile game development studio headquartered in Spain that was established in 2020. The company specializes in creating free-to-play mobile games designed for the casual gaming market, with a focus on delivering social and engaging experiences. A significant milestone for the company was securing backing from Garena, a major global games developer and publisher. This partnership provides UnusuAll with substantial support and resources within the competitive mobile gaming industry. The team at UnusuAll comprises individuals with prior experience in creating some of the most recognized casual mobile games on the market.

The company's business model is centered around the free-to-play approach, which makes its games accessible to a broad audience of casual players. This model typically generates revenue through in-app purchases and in-app advertising. In-app purchases may include items like cosmetic skins, power-ups, or extra lives, allowing players to enhance their gameplay experience. In-app advertising, another common revenue stream for free-to-play games, involves displaying ads to non-paying users. UnusuAll targets the millions of casual players who are seeking more interactive and social gaming sessions on their mobile devices. The development process is centered around the Unity engine, a popular platform for creating mobile games, with developers responsible for prototyping, implementing gameplay features, and optimizing game performance.

UnusuAll's product strategy is to develop games that offer deeper and more social gameplay than typical casual games. While specific game titles are not widely publicized, the company's mission is to innovate within the casual genre. The studio's culture emphasizes teamwork and diversity, believing that a varied team is essential for creating games that appeal to a global audience of millions. UnusuAll offers remote full-time work options within Spain, promoting a flexible work-life balance for its employees.

Keywords: mobile games, free-to-play, casual games, social gaming, game development, Garena, Unity engine, in-app purchases, mobile entertainment, Spanish game developer, interactive games, UnusuAll, mobile gaming studio, F2P, casual gaming market, social experiences, game monetization, video game development, remote game development, European tech

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