Ubimo
To transform mobile advertising.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor investor | €0.0 | round |
| investor investor | €0.0 | round | |
| investor investor investor | €0.0 | round | |
* | N/A | Acquisition | |
| Total Funding | 000k | ||
| USD | 2019 | 2020 | 2021 | 2022 | 2023 |
|---|---|---|---|---|---|
| Revenues | 0000 | 0000 | 0000 | 0000 | 0000 |
| % growth | - | - | 54 % | - | - |
| EBITDA | 0000 | 0000 | 0000 | 0000 | 0000 |
| Profit | 0000 | 0000 | 0000 | 0000 | 0000 |
| EV | 0000 | 0000 | 0000 | 0000 | 0000 |
| EV / revenue | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x |
| EV / EBITDA | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x |
| R&D budget | 0000 | 0000 | 0000 | 0000 | 0000 |
Source: Dealroom estimates
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Ubimo, founded in 2012 by Gilad Amitai, Oded Poncz, Ran Ben Yair, and Udi Graff, is a technology company that specializes in location intelligence. The founders, who were previously behind the web widget developer LabPixies that was acquired by Google in 2010, established the company with the vision of leveraging location data for marketing purposes.
Initially focused on mobile advertising, Ubimo evolved into a SaaS platform provider. The company developed Polaris, an AI-powered platform that enables organizations to utilize geospatial data. This self-service platform allows clients to aggregate, analyze, and activate location-based information for their marketing strategies. The primary market for Ubimo's services is the out-of-home (OOH) advertising sector, where the platform facilitates sales, planning, measurement, and programmatic ad buying.
In November 2019, Ubimo was acquired by Quotient Technology, a move that integrated its location intelligence capabilities into a broader digital promotions and media technology company. This acquisition provided Ubimo with greater resources and a wider market reach, while enhancing Quotient's offerings with sophisticated location-based marketing tools.
Keywords: location intelligence, geospatial data, OOH advertising, programmatic buying, adtech, SaaS, data analytics, marketing insights, mobile advertising, data activation