Trpz

Rewardify Inc. operates as a mobile game developer, distinguishing itself in the casual gaming market by offering players the opportunity to win real money. Founded by Deb Currier Smith, a lifelong gaming enthusiast, the company was established to merge the fun of mobile gaming with tangible, real-world rewards. While some sources indicate a founding year of 2013 or 2018, the CEO notes that after a couple of prototypes, she assembled a team of development, design, and marketing experts in 2016 to officially launch Rewardify. The company was formerly known as Trpz and Bidstrips.

The founder's journey is rooted in a passion for technology and gaming, which she channeled into creating a mobile gaming company with a unique value proposition. Deb Smith, who is also the CEO, identifies as half Native American and emphasizes a collaborative and nurturing work environment. This approach has fostered an aligned team dedicated to the company's values and goals. The company's team, including User Acquisition Director Dan Brosseau, operates virtually from various locations across the United States.

Rewardify's business model is centered on free-to-play mobile games monetized primarily through in-app advertising. This hybrid model, which resides within the social casino genre, allows the company to offer real cash prizes through sweepstakes, lotteries, and competitions, setting it apart from traditional social casino games. The company's portfolio includes titles such as 'Match To Win', a match-3 game; 'Words to Win', a word puzzle game; and 'Lucky Match', an Irish-themed tile-matching game. These games are designed to be accessible and are available on Android, Apple, and Samsung devices. The target audience includes casual gamers, with a particular focus on engaging female players.

The company's platform provides a legitimate free gaming experience where players are rewarded with real-world prizes instead of just virtual points. By focusing on authenticity in their prize promotions and leveraging various user acquisition strategies, Rewardify has cultivated a highly engaged user base. The company has raised $4.32M in funding, including a seed round of $2.16M in October 2022.

Keywords: mobile gaming, real money rewards, free-to-play, casual games, in-app advertising, sweepstakes games, Match To Win, Words to Win, Lucky Match, Deb Currier Smith, social casino, user acquisition, mobile game developer, cash prizes, gaming for rewards, puzzle games, word games, tile-matching games, monetized games, gaming community