
Tripninja
An all-in-one flight booking platform that helps agents find more competitive itineraries in seconds, while the API helps those with existing platforms augment specific aspects of their booking flow with proprietary machine learning.
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Total Funding | 000k |
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Based in Halifax, Canada, Tripninja operates as a business-to-business travel technology provider, offering solutions that automate the creation of complex flight itineraries. The company was established in 2014 by Andres Collart, Brett Ziegler, and Rob Dumont Dumont. CEO Andres Collart, an engineer by training, developed the company as a passion project while working as a management consulting analyst before dedicating himself to it full-time in 2018. Initially targeting students, market research led to a pivot towards a B2B model focused on algorithm development.
Tripninja's primary clients are Online Travel Agencies (OTAs), aggregators, and consolidators. The business model is partnership-based; for OTAs and consolidators, it involves a revenue-sharing model based on the markup generated by its technology. The company's core technology empowers travel platforms by using AI and machine learning to find more competitive fares, primarily for multi-destination trips, by mixing and matching content from various sources, including Global Distribution Systems (GDS), New Distribution Capability (NDC), and Low-Cost Carriers (LCCs). This automation turns a manual process that could take an agent over 20 minutes into a search completed in seconds.
The company's main product is FareStructure, which uses split-ticketing algorithms to combine flights from carriers that do not have existing partnership agreements, resulting in significantly lower fares for complex trips. Another product, FlexTrip, optimizes routes by reordering destinations to find further cost savings. Following a brief shutdown due to the COVID-19 pandemic's impact on travel, Tripninja was acquired by the Australian global travel business Webjet Limited (ASX: WEB) in November 2021. The acquisition was driven by Webjet's desire to integrate FareStructure to enhance its own multi-city trip offerings and to license the technology to other travel companies outside of Australia and New Zealand.
Keywords: travel technology, B2B travel, flight itinerary automation, multi-city travel, fare optimization, split ticketing, FareStructure, online travel agency solutions, travel API, itinerary builder, virtual interlining, airline fare aggregation, complex itinerary search, Webjet, travel tech acquisition, Andres Collart, flight booking engine, revenue management system, GDS integration, travel software