Travelplanet

Travelplanet.pl S.A. is an online travel agency (OTA) that aggregates and sells tourism products, functioning as a multi-agent for numerous tour operators. The company was established in December 2000 by Piotr Multan, Tomasz Moroz, and Łukasz Bartoszewicz, with initial financial backing from the investment fund MCI Management S.A. . It launched its travel portal in May 2001, adapting the business models of American and European OTAs to the specific needs of the Polish online travel market .

The company's business model centers on providing a wide array of travel services through direct distribution channels, including its website, a call center, and a physical network of sales offices. It generates revenue primarily from commissions on the sale of package holidays, flights, and other travel-related products. Its client base consists mainly of Polish leisure travelers seeking comprehensive holiday packages and last-minute deals. The platform consolidates offers from dozens of reputable and insured tour operators, such as TUI, Itaka, Coral Travel, and Rainbow Tours, ensuring customers have a broad selection. A key feature is the "Gwarancja Najniższej Ceny" (Lowest Price Guarantee), which assures customers they are getting the best available price at the time of booking.

Over the years, Travelplanet.pl has expanded its portfolio. In 2003, it acquired Aero.pl to manage the sale of airline tickets separately and later introduced hotel booking services via Hotele24.pl in 2005. The company went public on the Warsaw Stock Exchange on July 12, 2005. Its trajectory included a period of significant ownership changes, culminating in its acquisition by the Czech company Invia.cz and subsequent delisting from the stock exchange in August 2016 following a buyout by Rockaway Travel SE. As of 2025, Travelplanet.pl operates as part of the Invia Group, which itself was acquired by Wirtualna Polska Holding, creating one of the largest travel groups in Central and Eastern Europe. This integration combines Travelplanet.pl with other major players like Wakacje.pl, expanding its market presence across nine European countries.

In addition to its online presence, Travelplanet.pl maintains a significant physical footprint through a franchise model. Since 2025, all of its more than 130 physical sales outlets operate as franchise locations, receiving operational and marketing support. The company also offers supplementary products like travel insurance, airport parking, and a premium service, "Travelplanet.pl Premium," for clients seeking customized, high-end travel experiences. Keywords: online travel agency, Polish travel market, package holidays, last minute deals, tour operator aggregator, Invia Group, Wirtualna Polska Holding, travel booking, holiday packages, franchise travel agency, Aero.pl, multi-agent travel, Warsaw Stock Exchange, Rockaway Capital, European travel group, vacation packages, all-inclusive holidays, travel services Poland, flight booking, hotel reservations