TrademarkVision
Offers machine learning and image recognition technology used to visually search image trademarks.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor investor | €0.0 | round |
| investor | €0.0 | round | |
| N/A | €0.0 | round | |
| N/A | €0.0 | round | |
| investor investor investor investor | €0.0 | round | |
* | $3.4m Valuation: $3.4m | Acquisition | |
| Total Funding | 000k | ||
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TrademarkVision originated as a computer vision offshoot from an Australian research institution in 2011 and was established by CEO Sandra Mau and COO Cameron Mitchell. Sandra Mau's journey into intellectual property was serendipitous; initially a researcher, she explored using image recognition for online reputation management, which later pivoted to focus on protecting brand logos and trademarks. This led to the creation of TrademarkVision.
The company addresses a significant challenge in the intellectual property sector: the traditionally laborious and complex process of searching for image-based trademarks. Historically, this relied on keyword and code-based queries, a method prone to inconsistency. TrademarkVision introduced a paradigm shift in 2013 by launching the world's first visual search engine for trademarks, applying principles similar to facial recognition to analyze logos, artwork, and even 3D designs. This technology enables users to conduct comprehensive visual searches in seconds, a process that previously took hours.
The firm primarily serves legal and brand professionals, design firms, and governmental patent and trademark offices. Its client roster has included prominent organizations like the European Union Intellectual Property Office, IP Australia, Facebook, and IBM. The business operates on a B2B and B2G model, providing its technology through various means, including platform interfaces, APIs, and custom-developed solutions. In October 2018, the company was acquired by Clarivate Analytics and integrated into CompuMark, Clarivate's trademark clearance and protection division. This strategic acquisition combined TrademarkVision's AI capabilities with CompuMark's extensive data and global reach, aiming to develop next-generation trademark research tools.
Keywords: trademark search, image recognition, brand protection, intellectual property, AI technology, legal tech, visual search engine, computer vision, logo recognition, IP offices, Clarivate, CompuMark, Sandra Mau, brand monitoring, design patent search, B2B, B2G, AI-powered search, trademark clearance, IP solutions