TOPICA Japan
Specialized social media and video marketing services.
| Date | Investors | Amount | Round |
|---|---|---|---|
| N/A | €0.0 | round | |
| investor | €0.0 | round | |
| N/A | N/A | Acquisition | |
| Total Funding | 000k | ||
TOPICA Inc. is a marketing company specializing in social media and video content, utilizing platforms like TikTok, Instagram, and YouTube to enhance client sales and customer acquisition. The company provides comprehensive support, from strategic planning and content creation, including filming and editing, to operational management and performance analysis. TOPICA has experience working with over 100 companies, ranging from small businesses to large corporations.
The company was founded in May 2016 by Shunsuke Fumoto. The name "TOPICA" is a combination of "topic" and the letter "a," signifying the start of new conversations, and is also inspired by Aristotle's work of the same name. Fumoto, who began programming in middle school, started the company after identifying a gap in the market for male-oriented cooking media, which led to the creation of the recipe video platform "GOHAN". The expertise gained from GOHAN was then leveraged to launch "TOPICA WORKS," a broader social media and video marketing service. As of December 2024, Ryo Ishikawa has taken over as the new CEO, with Fumoto stepping down. TOPICA Inc. is a subsidiary of ILGULUM Co., Ltd.
TOPICA's business model is centered on providing end-to-end social media marketing solutions. This includes influencer marketing, campaign management, and creating short-form video content. The company also operates "TOPICA LAB," an owned media outlet that shares insights on video marketing trends. By handling all aspects of a campaign in-house, from strategy to reporting, TOPICA aims to provide an efficient and responsive service.
Keywords: social media marketing, video marketing, content creation, digital marketing, influencer marketing, TikTok marketing, Instagram marketing, YouTube marketing, lead generation, brand awareness