TODOROKI
Digital transformation services for the Japanese art market.
| Date | Investors | Amount | Round |
|---|---|---|---|
$1.2m | Seed | ||
| Total Funding | 000k | ||
TODOROKI Inc. is a Japanese technology company founded by Masaya Inouye in April 2018, dedicated to the digital transformation of the art market. After graduating from university, Inouye worked as an IT consultant while volunteering at art fairs and engaging with art students, which provided him with insights into the industry's challenges. The company aims to build a comprehensive art ecosystem by providing digital solutions that connect artists, galleries, and collectors.
The firm's core services include the development and operation of online platforms for the art industry. One of its primary products is "Art Scenes," an e-commerce mall that allows galleries to sell artworks online, reaching a broader audience. Another key service is "Otosell," a customizable system that enables users to host live online auctions. TODOROKI also offers comprehensive support for art businesses, including website creation, marketing, branding, and the operational management of art fairs such as "ART FAIR ASIA FUKUOKA" and "Kobe Art Marche".
The business model focuses on creating and providing systems that address common issues within the art market. This includes offering its platforms as a service and providing bespoke digital transformation consultancy for galleries and art fair operators. In April 2022, TODOROKI secured approximately JPY 150 million in a Pre-Series A funding round from investors including 15th Rock Ventures and CAMPFIRE. This funding was intended to enhance existing services, launch new products like inventory management systems, and strengthen the organizational structure. The company also entered a business partnership with CAMPFIRE to support artists through crowdfunding, aiming to improve financial inclusion within the art sector.
Keywords: art market, digital transformation, ArtTech, e-commerce, online auction, gallery support, art fair management, Japanese art, Masaya Inouye, Art Scenes, Otosell, art investment, artist support, crowdfunding, digital marketing, web production, art collection, art ecosystem