Things

Things, Inc. is a software company focused on making 3D creation accessible and enjoyable. The company was founded in August 2021 by CEO Jason Toff, and co-founders Nick Kruge and Bruno Oliveira. The team, which includes former Google alumni, operates on the belief that technology can be a source of good and aims to create software that promotes collaborative creation and emergent play.

The company's primary product is "Rooms", a platform available on iOS and the web that allows users to build, browse, and remix interactive 3D rooms for free. Launched in beta in May 2023 and as version 1.0 on iOS in November 2023, Rooms is designed to be a digital equivalent to LEGO, positioned between simple game constructors like Minecraft and more advanced world-building platforms like Roblox. Users can create and customize spaces with various objects, modifying their appearance and interactive functions. The platform also has an educational component, allowing users to view and learn the Lua code behind objects. In June 2024, Rooms received an Apple Design Award.

Things, Inc. also launched "A Bunch of Things" for the Apple Vision Pro in February 2024, an immersive app that lets users place 3D objects into their real-world space. The company is backed by investors including Andreessen Horowitz, Sequoia Capital, and BoxGroup. According to the company's website, they do not currently generate revenue and are focused on building products they wished existed when they were younger.

Keywords: 3D creation, collaborative design, interactive 3D rooms, emergent play, software toy company, user-generated content, virtual worlds, mobile gaming, Lua scripting, Apple Vision Pro, Rooms.xyz, Jason Toff, creative software, digital art platform, 3D modeling, game creation, interactive spaces, voxel art, iOS app, web-based tool