The Rights

The Rights operates an online platform designed to simplify the sync licensing process for labels and publishers. By providing a branded storefront, the company enables users to facilitate sync licenses for their unique catalogs efficiently. The platform's proprietary database contains rights information for millions of songs, matched with recordings, allowing users to obtain quotes and license documents with ease. The automated system uses licensors' approved forms, and sync requests are organized in a dashboard for quick review. Payments are made upfront, eliminating the need for invoicing or payment follow-ups. The Rights serves a diverse clientele, including small production uses like limited release films, podcasts, stage recordings, content creation, and concert footage. The business model focuses on providing a seamless experience for both licensors and licensees, addressing the increasing demand for sync licensing in the audiovisual market. With a founding team experienced in various aspects of sync licensing, The Rights aims to build infrastructure that supports the industry's growing needs. Keywords: sync licensing, music rights, audiovisual content, licensing platform, labels, publishers, automated quotes, upfront payment, small productions, proprietary database.