The Rainmaker Group

The Rainmaker Group, operating under the web domain letitrain.com, functioned as a provider of cloud-based revenue and profit optimization software. Founded in 1998 and headquartered in Alpharetta, Georgia, the firm targeted the hospitality and multifamily housing sectors. The company was led by CEO Mike Cowles.

The core of its business was an intelligent profit platform designed to assist hotels, resorts, and casinos in optimizing revenue and increasing profitability. This was achieved by transforming complex datasets from various sources into actionable recommendations. The product suite included several specialized tools. `guestrev®` was a revenue management solution that analyzed total guest value to forecast and price rooms. `grouprev®` streamlined the group booking process by analyzing historical data and price sensitivity to recommend optimal pricing for group RFPs. The company also offered `revintel®`, a business intelligence tool that provided deep insights by mining different data sets.

The company's business model centered on providing these software-as-a-service (SaaS) solutions to its clients globally, with offices in Las Vegas, Singapore, and Dubai supplementing its Georgia headquarters. On August 1, 2019, The Rainmaker Group was acquired by Cendyn, a company that provides a comprehensive set of software services for the hospitality industry, aligning marketing, sales, and revenue teams.

Keywords: revenue optimization, profit optimization, hospitality software, casino gaming, revenue management, hotel SaaS, multifamily housing analytics, guestrev, grouprev, revintel, Cendyn, profit platform, business intelligence, hotel revenue, resort management, casino analytics, group pricing solution, hospitality technology, total guest value, Mike Cowles