The OVA
Reproductive health supplements for egg and sperm vitality.
| Date | Investors | Amount | Round |
|---|---|---|---|
* | $1.0m | Seed | |
| Total Funding | 000k | ||
Related Content
The OVA Co is a UK-based manufacturer of reproductive health supplements designed to support individuals and couples through every stage of their fertility journey, from pre-conception to postpartum. The company was founded by Danielle Fox-Thomas and Kat Lestage, two former Net-A-Porter executives who drew upon their personal experiences with IVF and recurrent miscarriage to address a gap in the market for transparent, science-backed, and empathetic fertility support. Their mission is to deliver high-quality, effective, and accessible formulas without high mark-ups.
The business operates on a direct-to-consumer and retail model, selling its products online via its website and through major retailers like Boots and Sainsbury's. The product line includes supplements such as OVAHer for fertility and pregnancy support, OVAHim for sperm health, OVAPlus for hormonal support, and OVAOmega, a vegan Omega-3 supplement. These formulations are developed in collaboration with a network of fertility specialists, nutritionists, and biochemists, using bioavailable ingredients in therapeutic dosages to maximize efficacy. The products are manufactured in the UK in FDA-approved facilities and are B-Corp certified.
Launched in late 2024 or early 2025, The OVA Co quickly secured over $1 million in a pre-seed funding round led by consumer venture capital firm ERA VC, with participation from Ventures Together and Syndicate Room. This capital is aimed at fueling expansion into Ireland and scaling its retail distribution network. The company targets a modern consumer seeking scientifically validated and clearly communicated products to support their reproductive health, including those undergoing fertility treatments like IVF or managing conditions such as PCOS and endometriosis. The brand emphasizes education and empowerment, aiming to be a supportive resource for its customers.
Keywords: reproductive supplements, fertility support, egg health, sperm health, prenatal vitamins, femtech, hormonal balance, IVF support, direct-to-consumer, wellness