Texel

Texel

Professional 3D body scanners and virtual fitting software.

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$130k

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Texel develops and manufactures professional 3D scanning hardware and accompanying AI-powered software solutions. The company was founded in 2014 by Sergey Klimentyev, Maxim Fedyukov, and Andrey Poskonin, stemming from a scientific project started in 2007 to reconstruct 3D models of the human body for VR systems. Texel has received investments from entities including the Internet Initiative Development Fund (IIDF), Rusnano Sistema, and the British venture fund Founders Factory.

The company's core products include the Texel Portal series of 3D scanners (such as the Portal MX and BX), which are designed to create photorealistic, full-color 3D models of people and large objects in under two minutes. These scanners are marketed as mobile and easy to assemble, serving clients across Europe, Asia, the USA, and Australia. The hardware is complemented by a suite of software products like Texel Cloud for processing, Texel.Moda for virtual try-on experiences, and Texel.Fit, a clothing size calculator. These tools enable the creation of digital avatars and provide personalized size recommendations.

Texel's business model targets several markets, including fashion e-commerce, workplace safety, fitness, entertainment, and medicine. For the fashion industry, Texel offers a virtual fitting room widget that integrates into e-commerce websites, allowing customers to try on clothes using a digital avatar generated from a photo, which has been shown to increase conversion rates and reduce returns. In fitness and medicine, the technology is used to track body composition changes and create models for orthopedic and surgical applications. The business generates revenue through the sale of its 3D scanners and subscription-based access to its software solutions.

Keywords: 3D body scanning, virtual fitting room, digital avatars, fashion technology, e-commerce solutions, body measurement technology, 3D modeling software, AI-powered software, computer vision, digital clothing, anthropometric data, retail technology, personalized shopping, health technology, fitness tracking, 3D visualization, hardware manufacturer, SaaS, digital try-on, apparel retail

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