Tastefully Malaysia

Tastefully Expo is a prominent food event organizer in Malaysia, attracting over 800,000 visitors annually and collaborating with more than 1,000 active food and beverage merchants. The company operates in the food, halal, health, and digital markets, facilitating connections between brand owners and consumers through extensive networks. Tastefully Expo's business model revolves around organizing large-scale expos and providing marketing services, including campaigns, interactive activities, and advertising. The company leverages a 6-in-1 platform that integrates online, offline, and metaverse experiences, catering to both business-to-business and business-to-consumer interactions. By offering free entry to its expos and maintaining a vast network of over 21,000 food industry contacts, Tastefully Expo generates revenue through partnerships and sales facilitated by its events. The company aims to lead the transformation of the food and beverage industry in Malaysia, focusing on delivering products that resonate with local taste preferences.

Keywords: food expo, Malaysia, brand connections, halal market, health market, digital market, marketing campaigns, business-to-consumer, business-to-business, metaverse.