Syook

Syook provides a no-code Industrial Internet of Things (IIoT) platform designed to give enterprises real-time visibility and control over their operations. Founded in 2016 by Arjun Nagarajan, Saurabh Sharma, and Aman Agarwal, the Bengaluru-based company was born from the founders' collective experience of over 40 years in the global energy and oil and gas sectors with companies like Schlumberger and Halliburton. They identified a critical gap in operational oversight in high-stakes industrial environments and were inspired by the 'Make in India' initiative to create a solution. The journey involved significant resilience, as the founders, initially lacking a technical co-founder, taught themselves to code to build the product from the ground up.

The company's core offering is Syook InSite, a modular, configurable, and technology-agnostic platform that provides Real-Time Location Systems (RTLS) to track people and assets. It integrates data from various sources like sensors and AI-powered CCTV into a unified dashboard, enabling clients to monitor activities, enhance safety, ensure compliance, and improve productivity. The platform is designed for rapid, no-code deployment and can be hosted on any cloud service or on-premise, offering flexibility to its users. Syook operates on a B2B model, generating revenue through SaaS subscriptions and enterprise licensing fees, with pricing based on the number of tracked assets and users.

Syook serves a diverse range of industries including manufacturing, oil and gas, healthcare, logistics, and defense. Its client roster includes major corporations such as Unilever, FIAT, ONGC, Coal India, and Indian Railways. The platform has delivered quantifiable results, such as reducing truck detention costs by 50% and improving machine utilization by 7%. The company has raised a total of $2.21M in funding, including a $1M Series A round in August 2021 from investors like Inflection Point Ventures and ONGC, to fuel international expansion into the Middle East and Southeast Asia.

Keywords: real-time location systems, RTLS, Industrial IoT, IIoT, no-code platform, asset tracking, people tracking, operational visibility, operations management, supply chain optimization, workplace safety, compliance monitoring, digital transformation, enterprise software, SaaS, Syook InSite, Arjun Nagarajan, logistics management, connected worker, asset management, AI video analytics, sensor intelligence, Industry 4.0, warehouse optimization, fleet monitoring