Swipeline Media

Swipeline Media

Start-up & technology stories in 15 seconds.

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investor investor

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Valuation: €0.0

round
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$250k

Valuation: $3.0m

Angel
Total Funding000k

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Swipeline Media operates as a Turkish digital media company with a primary focus on the startup and technology sectors. Founded in June 2020 by Erdem Şentunalı and Umut Yaka, the venture originated as a podcast in 2019 before evolving into a community-first media company in 2021. Umut Yaka's background spans from bartending to copywriting, which led to his journey into media and entrepreneurship. The firm targets a modern audience that consumes news through social media, establishing Instagram and TikTok as its main distribution channels.

The company's core service is producing and distributing content about the entrepreneurship and technology world. This content is divided into two main categories: daily news and original formats. Swipeline employs a strategy it calls the "15-Second Rule" to deliver daily news, aiming to get information to its audience swiftly. Its original content includes podcasts, video series, reports, and insights that focus on storytelling and offering fresh perspectives on topics ranging from financial reports to the latest in the tech industry. The company generates revenue through content collaborations and advertising, working with both global and local brands to help them reach a targeted audience.

Swipeline has demonstrated significant growth, reporting a 5-fold increase in one year and reaching over 15 million content views per month. The company has secured funding to support its expansion. In August 2021, it raised $80,000 in an angel round. This was followed by a bridge investment round in July 2022, where it secured $250,000 at a $3 million valuation from prominent figures in the Turkish tech ecosystem, including the founders of iyzico, Colendi, and Yemeksepeti. These funds are aimed at helping Swipeline become a global media company, with plans to create new brands in different content areas and eventually raise a seed round with global funds.

Keywords: digital media, technology news, startup news, Turkish startups, Umut Yaka, Erdem Şentunalı, new media, content creation, social media news, entrepreneurship content, podcasting, venture capital news, financial technology media, tech industry analysis, community-first media, content marketing, digital advertising, investment news, Turkish tech ecosystem, Swipeline Summit

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