SWiP
AI-powered loyalty and payment solutions for businesses.
| Date | Investors | Amount | Round |
|---|---|---|---|
| N/A | €0.0 | round | |
| N/A | €0.0 | round | |
| investor | €0.0 | round | |
| N/A | $900k | Seed | |
| Total Funding | 000k | ||
Related Content
SWiP offers artificial intelligence-driven services designed to help business owners and managers increase their profit margins. The company creates AI-powered loyalty programs that aim to boost sales and transaction numbers for their clients. The platform operates in over 80 cities across the CIS and Thailand and serves more than 500 brands, including retail chains and individual establishments like coffee shops, restaurants, and convenience stores.
The core of SWiP's offering is its AI algorithm that analyzes customer orders and segments them into categories such as 'regular' or 'rare'. Based on this segmentation, it automatically launches marketing campaigns using push notifications and SMS to deliver personalized promotions and discounts based on a customer's favorite products. The company claims this personalized approach can lead to conversion rates of 45% or higher. SWiP provides businesses with a CRM to manage customer contacts and purchase details, alongside analytics for tracking product performance and customer activity.
The platform integrates loyalty calculations with payment processing, completing both operations in a single transaction that takes about three seconds. It supports various payment methods, including QR codes and facial recognition for contactless payments, which also automates the use of discounts and cashback. Additional features include an anti-fraud system to prevent loyalty program abuse, pre-ordering capabilities for customers, and a referral program. SWiP offers its services through a subscription-based model with different tiers, such as SWiP Pro and SWiP Enterprise, which can include white-label solutions.
Keywords: AI loyalty programs, customer retention, automated marketing, CRM, personalized promotions, payment processing, contactless payments, facial recognition payment, retail technology, restaurant technology, customer segmentation, data analytics, mobile payments, QR code payments, push notifications, e-commerce AI, referral programs, subscription business model, anti-fraud system, white-label solutions