Swag Of The Month

Swag Of The Month

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Subscription-based clothing company providing services for men.

HQ location
Santa Monica, United States
Launch date
Employees
Enterprise value
$400—600k
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DateInvestorsAmountRound

$100k

Angel
Total Funding000k
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Swag of the Month, founded in 2011 by Austin Smith and Erik Huberman, operated as a subscription-based fashion delivery service targeting men. The company was established in Santa Monica, United States, with the goal of bringing new trends in men's fashion directly to consumers' homes.

The business model was centered on a monthly membership. For a fee of $16.95 per month, subscribers would receive a brand-name apparel t-shirt curated by the company's style team. This selection was based on the customer's personal taste, which was determined through a series of style preference questions upon signing up. The service included free shipping and returns, aiming to provide a convenient and styled lifestyle for men.

In November 2011, the company secured $100,000 in an Angel funding round from a single investor, Quattro Development. Despite its initial launch and funding, Swag of the Month is now considered a deadpooled company, meaning it is no longer in operation.

Keywords: men's fashion subscription, t-shirt subscription box, monthly style service, apparel delivery, online fashion service, men's clothing subscription, curated fashion, style box for men, fashion ecommerce, subscription commerce, Austin Smith, Erik Huberman, deadpooled startup, venture-backed fashion

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