Super Coffee
Blend of organic colombian coffee fortified with 10 grams of grass-fed protein and coconut oil for focused energy.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor investor investor investor investor investor investor investor investor investor investor investor investor investor investor investor investor | €0.0 | round |
| investor investor | €0.0 | round | |
| investor investor | €0.0 Valuation: €0.0 11.4x EV/Revenue | round | |
$106m Valuation: $500m 22.9x EV/Revenue | Series C | ||
| Total Funding | 000k | ||
| USD | 2018 | 2019 | 2020 | 2021 |
|---|---|---|---|---|
| Revenues | 0000 | 0000 | 0000 | 0000 |
| % growth | - | 179 % | 46 % | 25 % |
| EBITDA | 0000 | 0000 | 0000 | 0000 |
| Profit | 0000 | 0000 | 0000 | 0000 |
| EV | 0000 | 0000 | 0000 | 0000 |
| EV / revenue | 00.0x | 00.0x | 00.0x | 00.0x |
| EV / EBITDA | 00.0x | 00.0x | 00.0x | 00.0x |
| R&D budget | 0000 | 0000 | 0000 | 0000 |
Source: Dealroom estimates
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In 2015, three brothers, Jordan, Jake, and Jim DeCicco, embarked on a journey to revolutionize the coffee industry. As college students, they were frustrated with the unhealthy energy drinks and sugary coffees available on campus. This led them to create a healthier alternative, which they named Super Coffee.
Super Coffee started as a simple idea in a dorm room. The DeCicco brothers combined organic coffee with protein and healthy fats, offering a drink that provided sustained energy without the sugar crash. Their unique formula quickly gained popularity among students and athletes.
In 2018, Super Coffee caught the attention of investors, leading to a significant funding round that helped expand their operations. This influx of capital allowed the company to scale production and distribution, making Super Coffee available in stores nationwide.
The brand's growth was further accelerated by strategic partnerships and endorsements from high-profile athletes and celebrities. These collaborations helped Super Coffee reach a broader audience and solidify its position in the competitive beverage market.
Today, Super Coffee is recognized as a leading brand in the healthy coffee space, known for its commitment to quality and innovation. The DeCicco brothers continue to drive the company's mission to provide a better energy solution for consumers seeking a healthier lifestyle.