SUFLEX

SUFLEX

Develops and provides automated software solutions to help kitchens improve efficiency, productivity, and sanitation.

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SUFLEX emerges as a technology firm dedicated to optimizing the food service sector's back-of-house operations. Founded in 2022 by Giovanni Laste, Lucas Diogo, and Matheus Diogo, the company aims to construct a streamlined and intelligent food ecosystem. The founding team combines diverse expertise; Giovanni Laste brings experience from his time at iFood, a major player in the food delivery market, while Lucas and Matheus Diogo contribute their extensive background in software development. This blend of industry-specific knowledge and technical skill underpins the company's approach.

The firm targets restaurants, bars, and other food service establishments, addressing the often-overlooked complexities of kitchen management. Its core business revolves around a Software-as-a-Service (SaaS) platform designed to digitize and simplify operational tasks. The business model is based on subscriptions to its platform, which centralizes processes that are critical yet frequently inefficient. SUFLEX's product suite provides tools for inventory control, supplier management, and the creation of technical data sheets for recipes. These features are engineered to reduce food waste, prevent financial losses, and standardize kitchen procedures, thereby increasing efficiency and profitability for its clients.

A key differentiator for SUFLEX is its focus on developing solutions from within the kitchen environment, leveraging a team with direct experience in culinary operations. This user-centric approach aims to improve the work environment and management dynamics within the food industry. By tackling what it terms the "boring stuff," SUFLEX allows culinary professionals to concentrate on their primary function: creating food. The company has demonstrated early traction, having been selected for the Magetech acceleration program, which underscores its potential within the food tech landscape.

Keywords: food service management, kitchen operations, SaaS platform, inventory control, supplier management, recipe costing, food waste reduction, restaurant technology, food tech, back-of-house

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