Subtl Beauty

Subtl Beauty

A D2C brand, designing innovative makeup solutions for women on the go.

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$5.5m

Series A
Total Funding000k
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More about Subtl Beauty
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Subtl Beauty is a pioneering brand in the portable makeup industry, catering to busy individuals who need efficient beauty solutions. Operating primarily in the beauty and cosmetics market, Subtl Beauty offers a unique product line known as the Subtl Beauty Stack. These stacks are customizable, multifunctional makeup kits that are compact and travel-ready, making them ideal for people who are constantly on the move. The company serves a diverse clientele, including working professionals, frequent travelers, and anyone looking to simplify their beauty routine without compromising on quality.

The business model of Subtl Beauty revolves around direct-to-consumer sales through its e-commerce platform. The company generates revenue by selling individual makeup stacks and related accessories, as well as offering limited edition collections and seasonal products. Subtl Beauty also engages its audience through beauty tutorials, travel hacks, and tips, enhancing customer loyalty and driving repeat purchases.

Subtl Beauty's core strength lies in its ability to offer a streamlined, all-in-one makeup solution that saves time and fits seamlessly into a busy lifestyle. The brand emphasizes inclusivity, designing products that cater to women of all walks of life.

Keywords: portable makeup, customizable beauty, travel-ready, streamlined routine, multifunctional kits, direct-to-consumer, beauty tutorials, inclusive design, time-saving, compact solutions.

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