Strata.io is a startup that operates in the digital identity management sector. It provides a modern identity solution for applications, a service known as Identity Orchestration. This service is designed to help businesses accelerate identity projects, integrating existing and future identity services. It applies modern authentication and authorization policies across various environments, including multi-cloud, on-premises, or hybrid.

Strata.io's clients are primarily businesses that require identity management solutions. These could be businesses with a significant online presence, such as e-commerce platforms, or companies that use cloud-based applications and services. The company's business model revolves around providing ready-to-deploy orchestration recipes, which are essentially pre-configured solutions for common identity management tasks.

Strata.io also offers solutions for replacing legacy systems, such as RSA SecurID MFA, without interrupting user access. This is particularly beneficial for businesses that are transitioning from older systems to more modern, cloud-based solutions.

The company's Identity Orchestration service also includes features for centralized management of distributed identities, enhanced authorization controls, and the ability to extend modern identity providers to non-standard applications. This provides businesses with greater operational flexibility and resilience.

In terms of revenue generation, Strata.io likely operates on a subscription-based model, where clients pay a recurring fee for access to the company's services and solutions.

Keywords: Identity Orchestration, Modern Authentication, Authorization Policies, Multi-cloud Environments, Legacy System Replacement, Centralized Identity Management, Enhanced Authorization Controls, Operational Flexibility, Resilience, Subscription-based Revenue.